Tiko Gholadze- Georgia
Don’t think , that Starbucks paid for this post, it was just inspired by Startbucks Wroclaw tour 🙂
This is the largest cofeehouse chain in the world, with 20,891 stores in 62 countries. HQ is located in my dream country U.S, Washington city .
Startbucks is branded as a coffee, but actually stores offer cold and hot beverages, full-leaf teas, pastries, and snacks, hot and cold sandwiches, ice cream etc.
But this is not the strange thing, most surprising for me was the fact, that some of the Starbucks stores organize evenings and offer a variety of beers, wines, and appetizers after 4pm, some of them offer books, music, and film.
Herewith I want praise Starbucks Marketing Department , I’m really estonished with your creativity guys! you are doing a great job. Especially I liked the campaigns: ” If you vote, Startbucks buys you coffee”, series of short time funny ads, called ”Hysterical Starbucks Commercial”, ” Mondays can be great” and a campaign supporting and promoting Green Environment 🙂
Unfortunately the store isn’t situated in my country – Georgia. I hope whenever it is, Startbucks top managers will realize market potential in Georgia and decide to open even one of them.
Maybe I shall continue posting and discussing about Startbuks Marketing strategies, if the readers would be interested:) until, you can find the ads, I was talking about above and pictures from my Wroclaw journey.
businessglobally 